According to foreign media reports, the "New York Times" latest news pointed out that Apple has cancelled the plan to publish and display a new generation of Apple TV at the developer conference (WWDC) next week. The reason is that "the product is not ready yet."
Earlier a lot of rumors once pointed out that Apple will release a brand new upgraded version of Apple TV at the annual Global Developer Conference. The set-top box device will be equipped with an "improved" remote control device, and it is possible for the first time in history to open the application API to developers.
However, this rumor was broken by the New York Times on June 4th. The latter claimed that in fact, until mid-May, Apple still retained the plan to launch a new Apple TV on WWDC, but at the last moment, the company still gave up its product with “not yet fully preparedâ€.
The product is not yet ready, either hardware or content. Earlier it was reported that Apple will release Internet TV subscription services along with the new AppleTV, similar to the current SlingTV. However, Apple believes that at this stage there is still a gap between the service and the real competitiveness. The company still needs to conduct further consultations with content providers on "price, copyright and technology issues".
AppleTV was last updated in 2012, which has also led to increasing rumors about the next generation of AppleTV in recent years. Since 2013, before almost every Apple conference, there are rumors that we will see the next generation of Apple TV, but the product is still not released.
In summary, the next-generation Apple TV will also have its own application store, including applications and games, and will support Siri, and the hardware will also be improved. It also has its own SDK (Developer Toolkit), and Apple tries to replicate iOS's successful experience onto the TV box.
Apple's latest goal is to release Internet TV services by the end of 2015 or early 2016, but it is not known whether the new AppleTV will have to wait until the service is ready enough to be officially unveiled.
In addition, according to a report from tech blog 9to5mac, Apple has created a brand new support document page and confirmed that third-generation AppleTV or newer models can be used to remotely control HomeKit devices. When we go out, we can use an iOS device to control the HomeKit device, and AppleTV exists as a control center. By logging in to the same Apple ID on iOS devices and Apple TV, users can use Siri commands to remotely control lights, locks, thermostats, smart sockets, and other HomeKit products. Currently, manufacturers including Lutron, iHome, ElGAto, Insteon, and Ecobee have all released HomeKit products. The corresponding supporting documents have already been launched.
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