On the 9th, the International Virtual Reality Innovation Conference, themed “Virtual, Practical, and Win-Win Cooperation,†kicked off in Laoshan District, Qingdao. Held at the Shandong International Exhibition Center, the event also marked the opening of the Qingdao International VR Exhibition and the Laval Virtual Reality Exhibition in France, taking place simultaneously. Over 150 international guests and more than 800 companies from China and abroad—including Goer, Google, Microsoft, Huawei, Dell, and HTC—participated in the exhibition. The event also introduced a “Hero Club†for Chinese VR innovation and entrepreneurship, highlighting emerging talents and startups in the field.
“Virtual Reality is a computer-simulated environment that allows users to experience a virtual world,†said Zhao Puping, an academician of the Chinese Academy of Engineering and chairman of the Virtual Reality Alliance. “After over 20 years of development, China has transitioned from following global trends to leading them in VR concepts and technology. However, this progress still requires time and effort.†He emphasized that local governments are actively pursuing industrial transformation, while investors and companies are pouring funds into VR, driving a large-scale technological revolution across the industry. VR applications are now rapidly expanding into various sectors of production and daily life.
Qi Yueshan, deputy director of the Department of Electronic Information at the Ministry of Industry and Information Technology, shared insights on the current state of VR development in China. In the 2025 key technology roadmap for manufacturing, VR was listed as a core technology for intelligent manufacturing. It's already being used in surgical training, navigation, and rehabilitation therapy. By 2025, it's expected that VR live-streaming subscriptions could reach 100 million. Currently, nearly 20 provinces and regions have started developing VR industries. In the capital market, Chinese VR startups receive about 20% of global investment, ranking second globally. As of May 2017, China accounted for around 25% of global VR patent applications.
He Guili, vice director of the China Academy of Information and Communications, pointed out that while China’s VR industry is evolving quickly, there is still a gap in chip and sensor localization. “We need to invest more in basic industries and not rely solely on mobile devices. We must think ahead and develop bold ideas to drive the VR sector forward.†She also noted that China’s VR industry chain lacks strong synergy compared to foreign counterparts, which remains a challenge for future growth.
Jiang Duntao, secretary of the Laoshan District Party Committee in Qingdao, highlighted the district’s strengths, including the State Key Laboratory of Virtual Reality System and Technology, as well as the National Engineering Laboratory for VR and AR technology. The area is home to 60% of China’s top VR talent. “We hope more companies and professionals will come here to help build China’s ‘virtual real estate industry capital,’†he said.
Jiang Bin, chairman of Goer Group, expressed optimism about the current opportunities. “As a company, we are fortunate to be in a strategic period of growth. The government has issued multiple policies supporting advanced manufacturing, AI, and VR. China’s VR industry is entering a promising era.â€
The three-day conference focused on the industrial revolution and deep integration of international VR technologies. It showcased cutting-edge solutions across hardware, software, cloud services, investment, and the entire VR supply chain. With a strong lineup of participants and innovations, the event provided a platform for global collaboration and future vision in the VR space.
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