Wang Xiaochu: Brewing a good brand can master the right to speak


[Hui Cong Lighting Network] The core view does not have its own core products. Without efficient planning and marketing, there is no brand, there is no independent right to speak, and it can't stand in the market for a long time.

General lighting and lighting manufacturing companies, especially small and medium-sized enterprises that are rushing to launch, their profit sources generally include unlicensed circulation markets to taste foreign trade markets and OEM or ODM for other brands. Its living environment has become more and more difficult in recent years. Without your own core products, without efficient planning, there is no brand, there is no independent right to speak, and you can't stand in the market for a long time.

In the fiercely competitive lighting market, the business of the company is often the choice of the lowest price for the customers after the quality is similar and the goods are compared. Therefore, the profits obtained by the company are not ideal. Coupled with the continuous improvement of labor treatment over the years, the cost of enterprises has increased and the profit margin has been further compressed. The foreign trade market is also shrinking, and profits have fallen sharply.

Even the best processing companies, its limitations are obvious. No matter how high the company's annual net income is, and how large it is, it is only a factory or a number of factories, and the impact can only be in one industry. It can't be like a brand. Once the popularity and image are promoted, it will bring not only the influence within the industry, but also the influence of business and other fields of society.

After more than 20 years of development, the lighting and lighting enterprises in Guzhen have encountered the threshold of survival. From the above analysis, to cross this threshold can only be through the transformation of business strategy, from pure processing profit to domestic market with greater profit and increasing market capacity, that is to create independent brands.

Already have a self-owned brand, the single processing enterprise, especially the processing enterprise with ODM experience, has accumulated rich product production technology and production management experience for many years, and in fact has the inherent advantages of creating its own brand. Coupled with reasonable marketing planning, the difficulty of success should be compared with the product development of the independent brand of the school. It must be more suitable for the city to meet the needs of consumers. At the same time, it is absolutely necessary to realize the integration of production and marketing, and the communication process of processing and processing is even the processing factory. The interest limit, according to market needs, replenishment at any time, on time delivery and timely exchange of slow-moving or damaged products.

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Model

NF-Y602

NF-Y702

NF-Y802

Size

length×width×height(mm)

2900×1360×1500

3430×1590×2300

Weight

(Kg)

1700

2200

Minimum Ground Clearance

(mm)

260

410

 

Engine

 

 

 

 

 

Model

3G25TC

YD4CZ70C1

YD4SZ80C1

Form

Electronic injection.vertical.water-cooled.four-stroke

Rated power(kW)

44.1

51.5

58.8

Fuel

Diesel

Rated power(r/min)

2400

Starting method

Electric start

Steering Brake System

 

Steerig system type

Planetary differential steering

Brake system type

Wet friction steering

Drive Train

Clutch type

Single-chip single-acting

 

Transmission type

2(mechanical file)+2×2(hydraulic stepless speed change)

 

Transmission shift model

Gear shift

Walking System

Rack form

Rigid frame type

 

Track pitch section×number×width

90×46×280

90×50×350

 

The theoretical speed of each file(km/h)

Forward:mechanical block:4.86; 8.65    Hydraulic block:0-5.75; 0-10.24

 

 

Back:0-5.75;0-10.24

Working Device

Lifter type

Semi-split

 

Tillage depth control

Force adjustment

 

PTO form

Type1,non-independent

 

Power output shaft speed(r/min)

624/960








































Model

NF-702

NF-802

NF-902

Size

length×width×height(mm)

3690×1500×2400

3690×1650×2560

Weight

(Kg)

2255

2450

Minimum Ground Clearance

(mm)

395

420

Engine

Model

YD4CZ70C1

YD4EZ80C1

YD4EZ90C1

Form

Electronic injection.vertical.water-cooled.four-stroke

Rated power(kW)

51.5

58.8

66.2

Fuel

Diesel

Rated power(r/min)

2400

Tarting method

Electric start

Steering Brake System

Steerig system type

Planetary differential steering

Brake system type

Wet friction steering

Drive System

Clutch type

Single-chip single-acting

Transmission type

Eight forward speed+ reverse gear

Transmission shift model

Gear shift

Walking System

Rack form

Rigid frame type

Track pitch section×number×width

90×51×400

90×56×400

The theoretical speed of each file(km/h)

Ahead:1.22;1.80;2.92; 3.84;5.50;8.08;13.13;17.25

Backward:0.97;1.43;2.32;3.04;4.36;6.41;10.42;13.68

Working Device

Lifter type

Semi-split

Tillage depth control

Force adjustment

PTO form

Type1,non-independent

Power output shaft speed(r/min)

720/1000

PTO shaft spline and the outer diameter mm

8×38



Model

NF-Q502

NF-Q602

NF-Q702

NF-Q802

Size

length×width×height(mm)

3430×1590×2300

Weight

(Kg)

1715

1890

1930

1990

Minimum Ground Clearance

(mm)

395

Engine

Model

YD4C50V1

YD4JZ60C1

YD4CZ70C1

YD4SZ80C1

 

Form

electronic injection.vertical.water-cooled.four-stroke

 

Rated power(kW)

36.8

44.1

51.5

58.8

 

Fuel

diesel

 

Rated speed(r/min)

2400

 

Starting method

Electric start

Steering Brake System

Steerig system type

Tooth embedded clutch-braking

 

brake system type

Wet friction type

Drive System

clutch type

Monolithic single-acting

 

transmission type

Main transmission (hydraulic stepless speed + mechanical gear)

+auxiliary transmission 2 files

 

transmission shift model

Gear shift

Walking System

rack form

Rigid frame type

 

track pitch section×number×width

90×46×350(with side teeth)

90×50×350(with side teeth)

 

the theoretical speed of each file(km/h)

Hydraulic:high0-9.2;low0-6.2

 

 

mechanical:8.2;5.3

Working Device

lifter type

Semi-split type

 

tillage depth control

Bit adjust(optional force adjust)

 

PTO form

Type1, non-independent

 

power output shaft speed(r/min)

620/960

 

PTO shaft spline and the outer diameter mm

8×38



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