"About three years ago, we began to work on the continuous layout of filament lamps. At that time, we have considered that we should combine chip-side and finished-product manufacturers, and combine the advantages of Mulinsen's packaging to form a chip, package, and finished product. The filament light product roadmap," said Lin Jilin, general manager of Mulinsen.
The story that happened next, everyone in the industry knows, "cooperating with crystal power, acquiring new peace", every move of Mulinsen's layout of the filament lamp industry has caused a great uproar in the industry, and has also made many practitioners in the field of filament lamps small. The heart is rushing.
“Why do you seize this opportunity? I think what we are looking at is that the filament lamp products have not been widely popularized, the upstream cost is high, and the downstream channels are scattered. What Mu Linsen has to do is to re-integrate these resources, aiming to grasp this market. Opportunity." Lin Jiliang analyzed.
At present, after the successful acquisition of the new and the next step, Mulinsen will also adopt the method of OEM, fully sprint this market and gradually reduce the cost price. Xiaobian also learned that although the current filament lamp market, such as Philips, Osram and other international brands have pushed LED filament bulbs, but the retail price is high, is not conducive to the full popularity of the market.
Speaking of cost advantages, Lin Jiliang also said that the current cost reduction of LED filament bulbs is mainly due to the technical solutions developed in cooperation with Jingdian. For example, they have successfully found that the filament glass substrate can be packaged, so that the filament bulb can reach the whole by high-transparent substrate. In addition to Zhou Guang's performance, it is able to break through the cost constraints of sapphire and ceramic substrates, which will bring about a substantial decline in the cost structure.
“Because of the advantages of using a glass bulb for the filament lamp, it not only greatly shortens the mold opening time, but also shortens from about 40 days to 3-5 days in the past, and greatly saves the cost of the bulb in the hardware mechanism, and even higher. The special heat-conducting gas improves heat dissipation and guarantees product life. It is estimated that the manufacturing cost will be at least half cheaper than the full-circumference aluminum-plastic bulb." Lin Jiliang pointed out.
"At the same time, the layout of Mulinsen in the domestic filament lamp market is expected to start in the third quarter of this year." Xiaobian also learned that the Mulinsen brand filament lamp in the overseas market has been fully sold, and the results are quite gratifying.
It is reported that the current LED bulbs are mainly divided into two major markets, non-full-light and full-period products. The main replacement for filament lamps in the future will be the market for all-circle LED bulbs. According to the current market conditions, the current price of 800lm LED filament bulbs is ex-works. About 2.5 US dollars, the general price of all-light LED bulbs is about 1.5-1.8 US dollars.
For the next specific price adjustment of filament products, Lin Jiliang also pointed out that the future of full-circle bulbs will be in LED filament bulbs. It is expected that the market price of 800 lm filament bulbs replacing 60W incandescent lamps in 2016 is expected to drop to about 4-8 dollars. The price of the full-period LED bulbs, which are still in the terminal market price of 4-12 dollars, will be brought to considerable pressure. Once the relevant supply chains are working hard to achieve this, the retail price is bound to be further lowered.
"After the completion of the comprehensive laying in the later stage, our product layout will be effective this year. Therefore, a filament lamp drama about Mulinsen will be staged soon." Lin Jiliang finally mentioned.
On April 26th, Shenzhen Qingqing World, Gaogong LED will hold the first stop of the national tour survey activity this year - the special seminar on filament lamps. At that time, Mulinsen will also come to the site to share with you the insights about the filament lamp products. LED also invites you to participate and support.
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